Expired: So Your Home Didn't Sell the First Time

By Brian Kondo

Thursday, November 2, 2023

Expired: So Your Home Didn't Sell the First Time

If your home has just come off the market and hasn't sold, don't be discouraged.  The reason your home did not sell may have nothing to do with your home or the market.  In reality, your home may have been one of the more desirable properties for sale.  So Why Didn't Your Home Sell?

Last year many of the homes listed for sale never sold at all, and many sellers found that there was a tremendous amount a homeowner needed to be educated on to sell their home for top dollar in the shortest time period.  Don't risk making the wrong choices and losing both time and money on your investment.  Before you hire a realtor, know the right questions to ask to save you time and money.

Industry experts have prepared a free special report called "How to Sell a House that Didn't Sell" which educates you on the issues involved.


You can find this special report below:




If your home has just come off the market and hasn’t sold, don’t be discouraged.  The reason it didn’t sell may have nothing to do with your home or the market. In reality, your home may have been one of the more desirable properties for sale.  If your listing has expired and you still want results, before you put your home back on the market, take a step back and review your situation.


Q. Where should you begin?

A. Start by making a commitment to do what it takes to market your house to get it sold. With the right system, the home sale you want is still well within reach.

Q. Why didn’t your home sell?

A. Review your previous selling plan and you’ll discover that an expired listing usually reflects a problem in one or more of these four major areas: 

1. Teamwork

2. Pricing

3. Condition of Your Home and 

4. Marketing.


Why Don’t Some Houses Sell? 


4 Important Points That Will Get Your House Sold!


1. Teamwork 

Your home is a major financial investment, and your relationship with your Realtor® should be a full partnership where your needs and wishes are heard, and you receive detailed and dependable feedback on the progress of your sale.  Your agent has a responsibility to source this feedback from the agents who have shown your home, and to communicate this to you so together you can make the right decisions about what to do next.  How well did this occur the last time you had your home up for sale?


2. Pricing 

Did price work for or against you?  The “right” price depends on market conditions, competition and the condition of your home.  Pricing it too high is as dangerous as pricing it too low.  If your home doesn’t compare favorably with others in the price range you’ve set, you won’t be taken seriously by prospects or agents. 

You’ll get the facts when you see the statistics!

To help you to establish a realistic selling price for your home, ask your agent to provide you with an up-to-date competitive market analysis to give you: 

• a review of comparable homes recently sold or currently for sale, 

• an idea of how long other homes have been listed, in order to    calculate an average time in which a home can sell in today’s market, 

• a review of homes whose listings have expired, to understand what issues were at play. 

Note: There is no mention of how much you paid for your home or its improvements.  Like any other investment, the market value is determined by what a willing buyer will pay and a willing seller will accept.


3. Condition Of Your Home

Showcase Quality!

Is your house someone else’s idea of a dream home?  When buyers enter, are they inspired?  Do they think, “I love this house!” Remember, the decision to buy a home is based on emotion, not logic. 

A house in move-in condition invites a sale. You need to consider:

• fixing all the little squeaks and cracks 

• keeping it clean for all showings 

• making it uncluttered 

• brightening it up 

• what your home shows like from the street concentrating on outside  curb appeal. 

Plus — Consider taking care of major items, such as having your home painted.  Offering an allowance to your prospective buyers, so they can have painting completed is not the same as having done it for them.  Now, as they’re trying to imagine what that new paint job will look like, they may also be discounting the price even further because of the less-than perfect look of those walls.


A house that presents well, sells for the best price because it outshines the competition. 

Ask your agent if they can arrange a no-obligation inspection of your home to help you assess the above.


So, there you have 3 of the 4 Important Points That Will Get Your House Sold!


To order a FREE Special Report with all 4 of these points, visit: www.briankondoteam.com/seminar_expired or to hear a brief recorded message about how to order your FREE copy of this report call toll-free 1-844-932-1911 enter ID # 6519.You can call any time, 24 hours a day, 7 days a week.

Get your free special report NOW to make sure your home sells the next time you list it for sale.


Thank you for reading today’s BLOG!


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